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Cottage town with its own eco-system
AlmaTerra
BRANDING
UI/UX
Alma Terra is the name of a cottage village located near Kyiv. This is a place where the whole neighborhood community, united by common goals, dreams, interests, will live comfortably and harmoniously coexist
Архетип — это поведенческие программы, которые мы реализовываем на протяжении жизни.
На основе стратегий, паттернов поведения и манеры общения с клиентами бренды выбирают свой архетип. Это не ярлык, а живой образ, который создают с учетом нюансов целевых клиентов и концепции бренда.
На основе стратегий, паттернов поведения и манеры общения с клиентами бренды выбирают свой архетип. Это не ярлык, а живой образ, который создают с учетом нюансов целевых клиентов и концепции бренда.
What's this?
Caring
Archetype
Collaboration
with
with
development date
2021
project cost
$$
development time
2 weeks
Logo
Logo
Logo grid
The task of the company is to create a logo and branding of the company, which will embody their idea, their comfort, environmental friendliness and the idea of a village for people
The logo is based on several symbols. From the name ALMA TERRA - tree, house, rounding over the house as a symbol of comfort and warmth. The main style uses straight lines, an urban motif. The basis of the pattern is a topographic map of the landscape
Logo and development
Colors
Fonts
GILROY
REGULAR
MEDIUM
BOLD
Заголовок
Текст
#ECD8D0
HEX
#242424
HEX
#B58D80
HEX
HEX
#3F8A69
The corporate pattern is the main element to use in the materials to fill the empty space. The pattern encodes the image of the landscape of the hilly surface on which the complex is located.
Elements and materials
Limited
showing elements
per NDA
showing elements
per NDA
At the end of the project, we made a brand book, in which we described the specifics of the brand, showed all the elements and told how to use them
Brandbook
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